I’m From
I'M FROM
where every ingredient has a name.
Every product tells you exactly what it contains, where the star ingredient was grown, and the name of the farm it came from. This is not just clean beauty — it is the most transparent skincare in Korea.
- Full Ingredient Origin Transparency
- Korean Mountain & Farm Sourcing
- Low-pH Fermented Formulas
- Made in Korea
- Available in UAE
Brand Philosophy
The most transparent skincare in Korea.
I’m From was founded in 2014 under Wishcompany — the Seoul-based house behind Dear Klairs and By Wishtrend — with a simple but radical philosophy: every ingredient deserves a story. Not just what it is, but where it comes from, how it was grown, and exactly how much of it is in your product.
At a time when the beauty industry hides behind vague terminology and undisclosed percentages, I’m From prints the farm name on the label. Honey is not just “honey” — it is 38.7% raw honey from Jiri Mountain. Rice is not just “rice extract” — it is 77.78% Goami rice from an organic Korean farm. Ginseng is not just “ginseng” — it is 7.98% of a 6-year-old red ginseng root from Geumsan.
Using ancient Korean fermentation methods and low-pH formulations that mirror the skin’s natural acidity, I’m From unlocks the full potency of each star ingredient — delivering deep absorption, a “moisture-silk” glow, and results that are as honest as the label.
Wholesale Catalogue
Hero Products
Rice Whip Facial Cleanser
Chok Chok MoistuRICE & Shine! Experience the magic of rice water
Licorice Clear Pad
Gentle Exfoliating Pad
Fig Enzyme Powder Cleanser
Fig-nomenal Pore Wash
Eight Ingredient Lines
For Wholesale Partners
Why Stock I'm From
The Most Transparent Brand in K-Beauty
I'm From prints exact ingredient percentages, origin regions, and farm names on every product. In an era of growing consumer skepticism about "clean beauty" claims, this radical transparency is a genuine competitive advantage that drives loyalty and trust.
Award-Winning, Editorially Recognised
The Rice Toner was named Allure's Best Rice Toner Overall. The Honey Mask has won multiple K-beauty industry awards. This is editorial credibility you can put on your shelf display — products that consumers actively search for by name before they arrive.
Eight Lines — Eight Sales Opportunities
With eight distinct ingredient lines — Honey, Rice, Mugwort, Ginseng, Fig, Vitamin Tree, Pear, and Beet — I'm From naturally divides customers by skin concern and ingredient preference. Each line creates its own repeat-purchase cycle and upsell pathway.
Low-pH Fermented Formulas
I'm From's formulas are carefully calibrated to a low, skin-friendly pH — mirroring the skin's natural acidity for seamless absorption. Fermented actives unlock higher potency and bioavailability. Real results that create loyal, repeat customers.
Premium Wishcompany Pedigree
I'm From is part of the Wishcompany family — alongside Dear Klairs and By Wishtrend, two of Korea's most respected skincare brands. This institutional backing means consistent quality, ethical standards, and the global distribution infrastructure of a premium K-beauty powerhouse.
UAE Exclusive via Shoppers Choice
Source I'm From's award-winning product range — masks, toners, essences, serums, and sunscreens — directly through Shoppers Choice, your trusted UAE wholesale partner. Competitive pricing, local stock, and fast GCC delivery with dedicated account support.
Wholesale Inquiry