EPII
Epii
In Your Skin Episode
episode + individual. Skincare that doesn’t organise itself by ingredients or concerns alone — but by the real skin moments of your life. Derm-inspired, evidence-led, and built for the UAE.
- Derm-Inspired Formulas
- Episode-Based Skincare
- Evidence-Led Actives
- 100% Made in Korea
- Available in UAE via Shoppers Choice
— Brand Philosophy
Skincare built for every episode of your skin's life.
EPII was born from a question that the skincare industry had never properly answered: why is skincare organised around ingredients and concerns, when skin issues actually respond to something far more personal — where you live, the climate, your stress, your routine, and the specific moments you’re living through?
The name EPII encodes the philosophy: “epi” (episode) + “i” (individual). It’s the most personal skincare framework in K-beauty. Every product belongs to a defined episode — a purposeful, curated response to a real-life skin situation — rather than a generic one-size-fits-all routine.
Formulated with the rigour of dermatology and the intelligence of Korean skincare science, EPII uses clinically studied actives like NAD+, NMN, Tranexamic Acid, Ectoin, Panthenol, Snow Mushroom, and a powerful 3-retinoid multi-pathway system — ingredients that earn their place through evidence, not marketing.
Wholesale Catalogue
Hero Products
New Skin Toner - Snow Mushroom & PHA
NEW SKIN TONER INSTANT GLOW
Double Up Cream - Ectoin & Panthenol
SOLUTION, DOUBLE UP GLOW
DOUBLE SOLUTION, DOUBLE UP GLOW
BRIGHTENING & FIRMNESS
HPR Pro Shot
3-RETINOID MULTI-PATHWAY SYSTEM
Episode-Based Derm-Inspired Collections
For Wholesale Partners
Why Stock EPII
A Genuinely New Framework for Skincare
Episode-based skincare is a concept no other brand has commercialised at EPII's level of clarity. It creates a natural content narrative, clear product sequencing, and a customer journey that makes re-purchasing feel logical — not random. This is a brand you can build a retail story around.
Clinical-Grade Actives at K-Beauty Prices
NAD+, NMN, Ectoin, HPR, Retinal — these are pharmaceutical-tier longevity and anti-aging ingredients, typically found only in high-end dermatological treatments. EPII makes them accessible in elegant Korean formulas with accessible wholesale price points for retailers.
The 3-Retinoid Multi-Pathway System
HPR Pro Shot's 0.45% combined retinoid complex — HPR, Retinal, and Retinol working synergistically — is a clinically researched approach that outperforms any single retinoid. In the UAE market, where effective anti-aging products are in constant demand, this is a high-value, conversation-starting SKU.
Already Targeting the Middle East
EPII has an active Middle East page on its global website — the brand is consciously expanding into the GCC. Stocking EPII now through Shoppers Choice positions your business ahead of the curve, before the brand achieves the regional recognition it is actively building toward.
Longevity Beauty — The Next Wave
NAD+, NMN, and longevity-focused skincare are among the fastest-growing segments in global prestige beauty. EPII's EP02 Gentle Longevity positions it at the centre of this trend — a brand that UAE customers are increasingly seeking as awareness of longevity science grows.
UAE Supply via Shoppers Choice
Source EPII's full episode-based product range — Double Up Creams, New Skin Toner, HPR Pro Shot — directly through your trusted UAE wholesale partner. Competitive pricing, local inventory, and fast GCC delivery backed by Shoppers Choice's dedicated account support.
Wholesale Inquiry
